Overview

What sort of questions can Meldus answer?

Meldus can answer a wide range of questions about your Salesforce data, covering areas like sales, marketing, customer service, and more. If the data you need is stored in Salesforce — whether in standard objects and fields or custom fields on standard objects — Meldus is here to help you find and make sense of it.

Sales questions

Sales leaders, managers and executives often need insights into pipeline progress and success metrics. Meldus enables you to explore sales pipeline data, focusing on opportunities that connect with essential details: customer information (accounts and contacts), product specifics (via products and price books), marketing activities (linked through campaigns), and sales staff (such as opportunity or account owners).

For example, a sales leader may want to:

  • Compare deal wins or current pipeline across team members
  • Identify the top performing geographies or product lines
  • Analyze the value of opportunities won within a specific timeframe, like this month, or last quarter

Marketing questions

Marketing teams frequently look for information on campaign engagement and effectiveness. Meldus can provide an overview of active campaigns in Salesforce, as well as uncover insights into which campaigns drive the most engagement, and into the pipeline value derived from specific marketing efforts.

For instance, marketers might ask:

  • Which campaigns are generating the most pipeline value?
  • What are the current leads by campaign?
  • How does engagement vary across channels?

Customer service questions

Customer service leaders need timely insights into support operations, including team workloads and the status of individual cases. Meldus makes it easy to dive into Salesforce case data, identify bottlenecks in case stages, and monitor patterns that may impact customer satisfaction.

For example, a customer service manager might explore:

  • The caseload distribution across team members
  • The stage breakdown of active support cases to spot delays
  • Trends in case resolution times over recent periods

Get started with questions

To ask a question of your Salesforce data, simply type it into the message compose box in Meldus. Try Take a Tour for a simple, step-by-step example of the kinds of questions you can ask, or explore Question Templates as ready-made drafts of Salesforce questions you might want to ask.